Episode 32: Read These 6 Books In This Order If You Want to Grow Your Business
In this episode, Shanna shares the six books she recommends most frequently. You can read them in this order to lay the groundwork for a strong business foundation, even if you’ve never taken a single business class.
Episode 31: Copywriting Tips to Turn Your Website Visitors Into Paying Clients
A prospective client has landed on your website! Congrats! What are they seeing now? Will what they see take them on the journey of convincing them you’re the professional organizer for them?
Episode 30: Answer These FAQs on Your Website to Book Your Dream Clients
Answering frequently asked questions on your website, in blog posts, or on social media is a great way to attract your ideal clients. Not only will you enhance your website’s seo, you’ll be answering the exact questions prospective clients have, positioning YOU as the perfect pro organizer for them.
Episode 29: How to Put Your Personality on Display to Attract Your Ideal Clients
While it seems like there might also be a lot of competition vying for the same clients, there is work for everyone. And the best way to stand out from the crowd is to let your prospective clients get to know you.
Episode 28: The 2 Things That Have the Biggest Impact on SEO (Plus 9 Tips to Continuously Attract Ideal Clients)
Building your SEO might be one of the most important things you do as you build your business. Why? Because it’s how you get found online… and your clients can’t hire you if they can’t find you.
Episode 27: How to Use Industry-Specific Stock Photography to Stand Out Locally
When sharing photos to social media or on your website, an extra bit of polish can go a long way in positioning your professional organizing service- and standing out from the competition.
Episode 26: 4 Reasons to Collaborate with Other Service Providers
In this episode, Shanna outlines four compelling reasons to seek out and collaborate with other service providers, specifically service providers that are already working in the homes of your ideal client.
Episode 25: Why 2022 is the Year to Grow Your Organizing Business
Certified Professional Organizer and NAPO President Amy Tokos joins Shanna for this episode to discuss why there’s never been a better time to grow- or start- your business as a professional organizer.
Episode 24: Systems to Scale Your Business with Cathy DeNooyer
Developing systems to scale visibility will not only make your life easier, but will help you grow your business exponentially.
Episode 23: How to Delegate Like a CEO
Thinking like a CEO will help your business grow and you’ll be happier in it because you’ve taken time to determine your ideal business and your ideal role in it.