AMP'D

Craft a Compelling Company Story- Building a Story Brand (Key Take-aways)

strategy meeting on a whiteboard

Building a Story Brand by Donald Miller is one of the best resources we’ve found on how to craft a compelling company story to appeal to prospective customers. Take-away #1: No one cares. It’s your job to make people care about what you’re selling. There is so much noise competing for our attention. We are … Read more